In the spring of 1966, Roland Bel bought an estate, which at that time included a vineyard comprising of 3 hectares. These days, this stands at 25 hectares. Today, the business is managed by his two sons, Alain and Jean-Marie. Provided with their own distribution network, they directly market Bel wines, both nationally and internationally, in Europe, USA, Morocco, and Brazil. Exports amount to 70% or their business activity.